The Great Cookie Showdown: Crumbl vs. Dirty Dough
The Great Cookie Showdown: Crumbl vs. Dirty Dough
The cookie war between Crumbl and Dirty Dough has been as delicious as it is dramatic. In May 2022, Crumbl took legal action against Dirty Dough, alleging that their cookies and packaging were strikingly similar, leading to customer confusion. However, after months of legal battles, both companies are now working towards a settlement, aiming to leave the courtroom behind and refocus on delighting their customers with scrumptious treats.
When it comes to flavor, Crumbl and Dirty Dough each have their unique strengths. Crumbl, founded by cousins Jason McGowan and Sawyer Hemsley in Logan, Utah, has become famous for its rotating menu of gourmet cookies, often showcased on Instagram and TikTok in their iconic pink boxes. Dirty Dough, on the other hand, hails from Tempe, Arizona, and has made a name for itself with a playful marketing campaign and a lineup of cookies that are known for their gooey centers and unique flavor combinations. Whether you're savoring Crumbl's classic milk chocolate chip or indulging in Dirty Dough's decadent stuffed cookies, there's plenty to love from both brands.
Beyond the courtrooms and cookie counters, both companies have fascinating stories. Crumbl has expanded from a single store to over 600 locations across the United States, while Dirty Dough has sold more than 230 franchise locations in just the past year. Crumbl's social media presence has helped it capture the hearts (and stomachs) of cookie lovers everywhere, while Dirty Dough's cheeky marketing has carved out a niche in the crowded cookie market. In the end, whether you're team Crumbl or team Dirty Dough, both companies have brought a lot of joy and delicious cookies to their fans.
So why not grab a cookie from each and decide for yourself which one reigns supreme in the great cookie showdown?
We would love to know what your favorite cookie establishment is! Comment below to join in on the Crumbl vs. Dirty Dough Cookie war! 🍪 🩷💙
